Absolute Essentials of Strategic Management – eBook


  • Author: Barry J. Witcher
  • File Size: 2 MB
  • Format: PDF
  • Length: 108 Pages
  • Publisher: Routledge; 1st edition
  • Publication Date: August 22, 2019
  • Language: English
  • ASIN: B07WT6Z1T6
  • ISBN-10: 1138365378, 0429774036, 0429430795
  • ISBN-13: 9781138365377, 9780429774034, 9780429430794
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Strategy is an introductory aspect of management education, whilst strategic thinking is an essential business skill. Absolute Essentials of Strategic Management (PDF) presents the absolute essentials of the field, emphasizing how the strategy works as a managed process.

The author, an experienced management educator, presents a clear and concise structure that enables readers to understand and succeed in the core strategic skills that are essential to contemporary business globally. This coherent and concise textbook is a unique alternative to bloated strategic management textbooks and will be received by students and reflective practitioners around the globe.


Absolute Essentials of Strategic Management is absolutely vital for students on a variety of business and management courses and practicing managers interested in the classical and seminal works that have formed strategic management. Its brief and engaging style makes it the vital companion for learned colleagues from neighbouring disciplines also curious about this dynamic and comprehensive field of study and application.” — Dr Vinh Sum Chau, Senior Lecturer in Strategy, Kent Business School, University of Kent

NOTE: The product only includes the ebook, Absolute Essentials of Strategic Management in PDF. No access codes are included.